7-CUBE™SQUEEZE. ROLL. OBSESS.
Signature Series 1000 · Pre-orders now open

One roll changes everything.

7-CUBE™ is the tabletop game that plays you. Seven glowing cubes, three symbols and one table. A single roll can crown you or wipe you out, and nobody at the table can look away.

$199FOUNDERS' ROLL · TRAVEL CASE INCLUDED · ONLY 1,000 SETS
Reserve yours · $199Roll the cubes
Squeeze. Roll. Obsess.
Play it now

7-CUBE™ Online: can you bank seven?

A playable taste of 7-CUBE™. Throw the cubes, chase the Crown Zone, survive the Void, and fill the Bank. The full game, with strategy and higher stakes, is in the Playbook.

Playing on a phone? Open 7-CUBE™ Online full screen

Not another dice game. 7-CUBE™ is a ritual for the table: easy to learn in a single roll, impossible to put down, and different every time it's played.

45 of 50Players loved it · 4.94 average rating
1,000sGames played in testing
1,000Numbered Signature Series sets
3Symbols. No mercy.
7-CUBE Signature Travel Case in carbon fiber, open, showing the rolled purple mat, seven cubes and the Playbook
The Signature Travel Case

Nothing else at the table looks like this.

We didn't want a cardboard box you throw away. The 7-CUBE™ Signature Travel Case is a hard-shell, carbon-fiber-look tube that carries the whole game: the rolled mat, all seven cubes in a custom-cut tray, and the Playbook.

  • Hard shell with secure latches and a carry strap
  • Foam tray with a slot for every cube
  • Holds the 44 × 28 in Official Table Mat, rolled and strapped
  • Playbook compartment
  • Purple accent bands and the 7-CUBE™ crown

Included with every Signature Series 1000 set

Signature Series 1000

Everything you need for the table.

The rules stay sealed until game night. Here's what's in the set, and what you can add.

Glowing 7-CUBE cube
In the set

Seven Cubes

Translucent, firm, squeezable silicone. Crown, Diamond and Void set into every cube, glowing under black light.

7-CUBE Bank and Roll tokens
In the set

Bank & Roll Tokens

Some go in the Bank. Some buy you one more roll. How you spend them is the game.

7-CUBE The Playbook
In the set

The Playbook

Rules. Strategy. Higher stakes. The official rulebook, sealed until game night.

Velvet 7-CUBE travel pouch
In the set

Velvet Pouch

Leave everything else at home. Seven cubes and your tokens travel in a black velvet drawstring pouch.

7-CUBE Official Table Mat
Add-on

Official Table Mat

44 × 28 in printed playing surface, non-slip rubber base with no adhesive. Rolls up for travel.

$39 · add-on

7-CUBE cleaning spray and purple microfiber terry cloth beside glowing cubes
Add-on

Cleaning Kit

Silicone-safe cleaning spray and a micro-terry cloth to keep your cubes crystal clear and glowing bright.

$12.95 · add-on

Crown

The most powerful face in the game. Everyone at the table watches for it.

Diamond

Second in command. Underestimate it and it will cost you.

Void

Holds no power, and it can end your game in an instant.

Signature Series 1000 · the first 1,000 sets

Help launch a game that's never existed.

We've done the hard part: the game is tested, the rules are locked, and we're finalizing factories and samples now. The next step is one we can't take alone. One thousand buyers meet the factory minimum, pay for the production molds and prove the demand to Kickstarter and investors. Signature Series buyers get the lowest numbered sets, first access when the campaign opens, and the Playbook before anyone else. See the whole journey →

ItemPrice
Signature Series 1000 set
7 cubes, Bank & Roll tokens, Playbook, velvet pouch and the Signature Travel Case with strap		$199
Official Table Mat$39
Cleaning Kit$12.95
Estimated delivery: May 2027

Our factories close for several weeks around Chinese New Year in February 2027. Rather than rush production before the holiday and risk quality, the full Signature Series 1000 run is planned for right after it, so every set ships with cubes, tokens and packaging made exactly right.

Reserve yours now

Reserve Your 7-CUBE™ · $199
  • ✓ Full refund any time before your set ships
  • ✓ Free US shipping · estimated delivery May 2027
  • ✓ Secure checkout by Stripe · add the Mat or Cleaning Kit at checkout

Pre-order terms & refund policy

Not ready yet? Get updates

Production news, the Playbook preview and first word when sets ship. No spam, unsubscribe anytime.

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Questions

Before you roll.

What does reserving mean?

You pay $199 today to reserve one of the first 1,000 numbered Signature Series 1000 sets at the lowest price it will ever be. Signature Series buyers also get the Playbook before anyone else and first access to anything we launch next.

Can I get a refund?

Yes. You can cancel for a full refund any time before your set ships: just email john@7cube.world. If our ship date changes, we'll email you the new date and you can still cancel for a full refund. Full pre-order terms.

When will my set ship?

Our target is May 2027. Factories close for several weeks around Chinese New Year in February, so the full production run is planned for right after the holiday to protect quality.

Is shipping included?

Yes, shipping is free anywhere in the US. We're not shipping outside the US yet.

Will there be a Kickstarter?

We may run a Kickstarter later to fund a larger production run. Signature Series 1000 buyers keep their low set numbers and launch price no matter what.

Do I need the table mat to play?

You can play on any table. The Official Table Mat gives you the true 7-CUBE™ layout, a smooth roll surface and a non-slip base. It's a $39 add-on.

How many people can play?

It plays best with 2 to 6 people and is easy to teach in a minute. It's also surprisingly addictive solo, chasing your own best score.

Can I get custom colors for my bar or event?

Yes. Mats are printed, so we can match your colors and add your logo. Use the custom mat form below and we'll send a quote.

Where it all started

It started with one cube on a coffee run.

January 2026, 5:30 in the morning, before the gym. Our local coffee shop handed out a squishy promotional cube: a logo on one face, a slogan on another, four blank faces. It was a cool cube, so we got a second one. A game started to take shape, and it became clear that seven cubes made it work best.

The logo became the Crown, the slogan became the Diamond, and the blank faces became the Void. Over the following months the rules were written, broken and rebuilt, and the table mat went through version after version until the game kept the whole table leaning in. 47 of 50 players gave it a perfect 5.0. Read the full story →

Now we're building the real thing: cubes that glow, a mat worth framing, and a case you'll want to be seen carrying.

A single glowing 7-CUBE cube showing Crown, Diamond and Void
Genesis

Every piece started as a sketch.

Before the renders, the factories and the glow, there was a pen and a sheet of paper. These are the founder's original drawings and notebook pages, annotated with the specs that turned them into the real thing.

Founder's hand-drawn sketch of the 7-CUBE table mat with handwritten specs
01 · SketchThe mat, drawn by hand: Crown Zones, Silver, 2X and the Void band.
Dimensioned technical drawing of the 7-CUBE table mat
02 · Technical drawingEvery zone measured: 44 × 28 in, mirror image on both halves.
Finished purple 7-CUBE table mat with cubes and tokens
03 · FinalThe Official Table Mat, ready for the table.
Founder's hand-drawn sketch of the 7-CUBE logo with handwritten specs
01 · SketchThe mark: a purple cube with a white crown, then the name. Nothing else.
7-CUBE™
02 · FinalThe glowing cube and the 7-CUBE™ wordmark, exactly as sketched.
Founder's handwritten 7-CUBE Playbook page with crown, diamond and void symbols, scoring notes and a table-zone sketch
01 · NotebookThe original rules page, Feb 7, 2026, plus the Oct 23 addendum. Crowns, diamonds, voids and a lot of arithmetic. The details stay secret.
The official 7-CUBE Playbook on the table mat with glowing cubes
02 · FinalThe Official Playbook: rules, strategy, higher stakes. Opened only by players.
The journey so far

Ten months of building. Now it's your turn.

From a sketch on a napkin to the factory search, every step has been done in-house and obsessively tested. Here's how far 7-CUBE™ has come, and where it goes next with your support.

ConceptionRenderingsRules & testingFactory sourcingSamplesFirst 1,000 You are hereKickstarterShips
  1. January 2026ConceptionOne promotional cube on a morning coffee run. 7-CUBE™ is born.
  2. DoneInitial renderingsCrown, Diamond and Void take shape. Glow, color and feel defined.
  3. DoneThe rulesWritten, broken and rebuilt across thousands of games.
  4. DoneMat, case & packagingThe Official Table Mat and the Signature Travel Case designed.
  5. In progressFactory sourcingComparing manufacturers for cubes, tokens, mats and packaging.
  6. In progressSamplesWorking with factories on cube samples before we approve production.
  7. NowSignature Series 1000 pre-ordersLock the lowest price and the lowest set numbers.
News & Media

Watch the story. Read the fine print.

Thirty-five seconds from a coffee run to the first 1,000 sets, real play from the free online game, and two articles worth sending to a friend.

The 7-CUBE™ story in 35 seconds

From a 5:30 a.m. coffee run to the first 1,000 sets.

Can you bank 7?

Real play from 7-CUBE™ Online, the free version you can try right now.

Company update · Oct 31

From One Free Cube to 7-CUBE™: The Honest Story So Far

What 50 players told us, where we really are today, and how the first 1,000 sets get made.
Ludicrous beliefs · Part one · Oct 28

Dice Aren't Evil. They're Cubes.

3,000 years of blaming a cube, from the Rigveda to the flimsy spinner in your childhood board game.

All news & media →

Why people can't stop playing

Learn it in one roll. Obsess over it for years.

Every roll matters

No dead turns, no waiting around. One roll can flip the whole table, and everyone feels it.

Built for the whole table

Made for groups. Friends, strangers at the bar and family after dinner all learn it in a minute.

Nerve beats luck

Knowing when to hold and when to push is the whole game. Beginners win. Experts win more.

It glows

Translucent cubes light up under black light. Lights down, game on.

Soft and quiet

Squeezable silicone cubes roll true and land softly. Play at the bar, on a flight table or at midnight.

Goes everywhere

Roll up the mat, pack the cubes and go. 7-CUBE™ travels to the lounge, the lake house and the tailgate.

The Playbook

Be the first to read the rules.

The official 7-CUBE™ Playbook stays sealed until launch. Join the list and it lands in your inbox before anyone else's.

7-CUBE™ Ambassadors

Bring 7-CUBE™ to your table first.

We're selecting a small group of founding Ambassadors: hosts, creators, bartenders, influencers and social connectors who bring people together. You get the game before anyone else and introduce it to your crowd.

A free prototype setOne of only 20 founding sets, before the public sees it.
Host 7-CUBE™ nightsRun game nights at your home, bar or lounge. We help you promote them.
Film it. Share it.Post your games and reactions. We feature the best on our channels.
Your own codeEarn rewards on every set sold through your personal code.
First everythingEarly Playbook, new editions and colors before release.
Founding statusRecognized as a founding Ambassador for the life of the game.

How it works

Apply below. It takes two minutes.
We review every application and talk with finalists. Spots are limited and vetted.
Approved Ambassadors agree to the program conditions, receive their prototype set and host their first 7-CUBE™ night.

Apply to be an Ambassador

Ambassadors are selected after review. Program conditions are shared with finalists.

Bars, lounges & events

Your table. Your colors.

Custom 7-CUBE™ mats for venues, private clubs, corporate events and weddings. Your colors are printed edge to edge on a soft, smooth playing surface, and you can add your logo beside ours.

Red 7-CUBE table matPurple 7-CUBE table mat

Request custom mats